In 1982, after many years of working side by side with his father, Harry Jr. was promoted to head the organization. Harry, or "Vito," as he is known to family and friends, learned this business inside and out, by doing every conceivable job the farming industry has to offer. To this day, he oversees all aspects of the entire operation.

This "hands on" training continues to be passed on to the current crop of Singhs. From seed testing through sales, members of the family are intertwined according to talents and business needs. A system of constant communication and updated projections gives us the best chance to deliver our product in peak condition to our customers.

This extends to helping develop key marketing and sales strategies that enable Oceanside Pole - HS&S' exclusive sales agent - to also deliver our best to you.